Another important directory is LookSmart. This is because LookSmart provides the main listings used by the popular MSN Search service. LookSmart's listings are also distributed to other search engines. As with Yahoo, getting listed with LookSmart is essential for any site owner.

As with Yahoo, LookSmart has a free submit option for its non-commercial categories and a paid option for its commercial ones. The paid options are covered in the Submitting Via Paid Listings part of this tutorial, because they involve recurring "cost per click" charges.

To submit for free, you must go to Zeal.com, which uses volunteer editors to catalog the web. LookSmart owns Zeal and incorporates the non-commercial listings from Zeal into its own directory.

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Also as with Yahoo, your submission to the non-commercial categories at Zeal must be for content that is truly non-commercial in nature. If you attempt to submit something that is actually commercial, it will be rejected. How do you submit? You'll need to sign-up as a Zeal member, via the URL below:

Zeal Sign-Up Form
http://www.zeal.com/users/become_a_zealot.jhtml

Once you've done that and passed the subsequent member test, you can then submit your site to the non-commercial category you've selected by using the "Manage" option near the top of the category page and the using "Add a Site Profile" link near the top of where sites are listed.